How healthcare communicators can boost their organization’s reach and reputation through AI-Generated answers. Not too long ago, as communicators and marketers, we measured the effectiveness of our work through metrics such as SEO rankings, media impressions and website traffic. We also may have looked for increases in patient inquiries, visits or procedures resulting from media …
Healthcare Communicators – It’s our time to shine! Read More »
As health care communicators and PR pros, we don’t always see so clearly how our information about new treatments and research findings impacts the general public. But the benefit becomes clear in interactions with patients and physicians who say they saw new patients based on a news release, media story or an article about their …
An Emotional Hug Confirmed That I was Accomplishing My Mission Read More »
A lot. Let me explain. I’ve held communications leadership roles at health care organizations for more than 25 years. And I’ve been teaching yoga part-time for 16 years. As a yoga teacher, I see students as individuals with different abilities and skill level. I encourage them to enjoy using their strengths and celebrate their accomplishments. …
What do teaching yoga and team leadership have in common? Read More »